A few weeks ago I posted a blog about whether or not you should include your photo on your website. After going over some of the pros and cons, I concluded by saying that the decision is ultimately yours and you should do what you feel comfortable with. Me, I like having my photo out there because it adds another layer of familiarity.
So let’s say you sided with me on this matter and feel that a photo is something you want to have. Now you have another decision to make. Do you use one of the 500 selfies on your phone’s camera roll or spend the money to get professional head shots done? Depending on where you’re located and who you go with, head shots will run you anywhere from $100 to $400. For most voice over actors, and especially those who are just starting out, this is a sizable chunk of change that may not ever see any return.
But I think you should still do it, and here’s why:
● Much more professional looking
● An experienced photographer will have a sense of what look works best for you
● It shows you take your business seriously
● It will create a better first impression
● It will help solidify your brand
There’s a lot that goes into capturing the perfect photo - lighting, angle, background, etc. Unless you have a background in photography, you’re not going to understand any of this, and that will come through in your photos.
If you are truly serious about your voice over career and want to put your best foot forward, I strongly recommend letting a professional handle your photo. This is the image that people will see when they google you, it’s what they will associate with your name, and it’s another component in your unique brand. You don't want to appear to be hiding behind one of those male/female shadow boxes in place of a photo. This is money well spent, because it’s money invested in YOU.