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Friday, November 6, 2015

Why You Need to be on Social Media Now

Do you have a Facebook? What about Twitter? LinkedIn? If you said no to these questions, you’re doing yourself a huge disservice, and possibly even costing yourself work.  Social media is an enormous part of our culture, and it’s not just for fun anymore, or something that all the kids are doing. Successful professionals use it every day to advance their careers, and you should be too. Here are some of the ways social media can help you in VO:

     Recognition - Take a moment to google your name. What comes up when you do? If you don’t have any social media accounts, it’s probably just a few pages, like your website and maybe some readings. If you’re on social media, though, you’ll see all your accounts listed for people to view.  This is free publicity! You can use those accounts to make your name more recognizable, and to connect with others in the industry, so what are you waiting for?
     Networking - Speaking of connecting with others, that’s the exact purpose of social media.  Platforms like Facebook and Twitter offer incredible opportunities for you to network with other actors, agents, producers and others involved in VO. If you don’t use social media, you’re denying yourself a lot of connections, some of which could result in work.
     Resources - Social media also provides its users with a ton of resources.  Got a question about which audio software is best for your studio? Post it on Facebook or Twitter and wait for the responses to start pouring in. Wondering when the next workshop is happening in your area, or who’s going to be there? Post it and you’ll have your answer.  These sites are overflowing with information specific to voice over, so take advantage of it!

Sure, there are actors out there who think social media is a waste of time, but the truth is they’re robbing themselves of great potential. Don’t make this mistake. Spend some time creating and building social media accounts, and see for yourself how they can enhance your career.
And move forward into the 2000s!

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