A dry spell in voice over is something that can happen to the
best of us. This is an industry that can ebb and flow; some months you’re
almost busier than you can handle, while other months you’re checking your
email every 10 minutes to see if a new gig has come up. While it can be easy to
fall into a “woe is me” funk and feel like the entire world is against you,
don’t! There are a few things you can do to help turn a dry spell around, and
it starts with having the right attitude.
Stay Positive
One of the worst things you can do when the work isn’t steady
is to adopt a pessimistic attitude. Feeling sorry for yourself or angry that
your colleagues are landing jobs and you aren’t will only exacerbate the issue.
Negativity is like a cancer; it can take over quickly and flow into other areas
of your life. Other people can also pick up on it, including potential clients.
Take steps to change your mood, and when you have, you’re ready to for
step 2.
Formulate a Plan
Once your frame of mind has improved, it’s time to have a
realistic conversation with yourself. Ask yourself what steps you can take to
change your course. What is one thing you can do each day to move forward
instead of staying stuck in your rut. Maybe it’s getting back in touch with old
contacts, revamping your website, or being more active on social media.
Take Action
Now that you’ve come up with some ideas for getting back on
track, you need to act on them. Make sure you’re doing SOMETHING each day, even
if you feel like it’s silly. Sometimes the best way to find yourself again is
to start from the beginning. Doing things like enrolling in a class or
attending a conference can give you a fresh perspective, and who knows who you’ll meet along the way. Read up on the VO industry through books, blogs, news articles, interviews, etc. and stay connected to the business. You'd be surprised what may fire you up and spark new positive ideas.
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