For most people, breaking into the voice over industry is a
bit more complicated than recording a demo, sending it off to an agent, and
waiting for the jobs to start rolling in.
There are a few other steps that most folks need to complete first, and
these will usually come at a cost. Now, before you start thinking that you’re
going to have to shell out the big bucks to land VO work, keep in mind that the
amount you spend on your voice over career is completely up to you. However, there are a few things that are
usually worth the money, and skimping on these to save a few bucks probably
won’t do you any favors in the long run.
Acting Classes or
Voice Coaching
Most voice actors who have found success in the industry
have spent a good deal of time in acting classes, taking lessons with a voice
coach, or both. That’s because the best
VO actors know that you have to train your voice to perform how you want it to
– it doesn’t just come naturally for most people. Take the time – and spend the money – to
enroll in some classes or lessons with an experienced professional that
understands the unique dynamics of voice over work.
Networking and
Attending Conferences/Workshops
This is another area that some people balk at due to the
costs of traveling or taking time off from their day job. However, attending workshops and conferences
is money well spent, because it gives you an ideal time to network with other
professionals in the industry. In VO, a
lot of it is about who you know – which is kind of the whole point of
networking. So do it! And have fun!
Website
No one likes a poor quality website that is difficult to
navigate. loads slowly and looks like it was created in 2003. And what happens when someone
lands on a page like this? They close it and move on to the next one. Don’t let this happen to you. If you can’t design a high quality website
yourself, take on the expense of paying someone to do it for you. Your website will (hopefully) generate a lot
of traffic, many of whom are potential employers, so this is money well spent. Make sure that your DEMOS are immediately accessible to visitors. Place them on the landing page. After all, THAT'S what a potential client is really looking for as he/she whizzes through several websites to find the right talent.
Recording Equipment
Now this is where you can end up spending top
dollar – or you can look for high quality equipment that won’t cost you a
fortune. It’s out there, I promise. When
purchasing recording equipment, do your research. I can’t stress this enough –
get online, research products, compare prices, and think about what you REALLY
need and how it can positively impact your business. Most VO recording work today is done in home studios. Without getting into the technical specifics of home studio recording, start with a high quality microphone and preamp combination that works well with your type of voice. THIS is where you should spend the bulk of your equipment budget. That is, once you've created a completely sound proof/noise proof environment in which to record.
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