For most voice actors, the importance of finding a good
agent cannot be overstated. Agents act
in many capacities for their clients – they scout casting calls and auditions, they
help you land jobs, they provide advice and critiques, and sometimes they are
your cheerleader when you most need one.
The key, however, is to find the agent that’s right for you.
Start Networking
If you haven’t already, you need to start networking. Attend
conferences, workshops, and seminars to learn as much as you can and to connect
with other industry professionals. You
will usually make a lot of great contacts at these events, and agents will frequently
attend them to scout new talent.
Get Referrals
Word-of-mouth referrals are great for beginning voice over
actors. Doing an internet search for agents in your area can be risky, as there
are many people out there who are simply looking to take advantage of an
inexperienced voice actor. Instead, ask some of the contacts you made while
networking who they use, or if they can recommend any other reputable agencies.
Introduce Yourself
Once you have a list of a few prospective agents, it’s time
to introduce yourself. Start with a
phone call or email, and be sure to have your demo handy. Also, be prepared to sell yourself. Any agent worth their salt will ask you to
prove your worth, because they need to be confident that you will be
benefitting them as well. Know your strengths and find your niche, so you can
explain exactly what you have to offer.
Listen to your
Intuition
Finally, go with your gut. If you’ve reached out to a few
agents but something feels off, don’t sign a contract. You need to feel at ease
with your agent and know that they are someone you can work with and trust
long-term.
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